The British Chamber of Commerce Shanghai and the Canadian Chamber of Commerce Shanghai's HR Committee invite professional women, and women wishing to get into the workplace, to this evening session to find out more about developing a unique personal brand, so as to build trust and dependability.

What is Personal Branding & Why is It Important?
  • Should you dress differently?
  • Is it about how you speak?
  • Is it what you post on LinkedIn or social media?

Beyond your industry reputation and the general impression you make on people, it’s now a digital footprint across time and space.

Good personal branding is hard and requires a tremendous amount of self-awareness, action and accountability to present yourself to the world adequately and properly.

How to Develop a Strong Personal Brand?

Keynote speaker Dr. Shi Bisset will advise participants on how to create your own personal brand vision by identifying the authentic you, which includes:
  • Setting & prioritising your values,
  • Identifying your passions and ideal traits,
  • Getting feedback from your nearest & dearest,
  • Determining where you want to be,
  • Comparing the vision against your values.

Dr. Bisset will also share her insights on developing one’s professional brand and making the image consistent, creative, memorable and credible.

No-show Policy: Please note you must cancel your reservation in writing to the event contact staff 24 hours in advance. No-shows without prior notification will be charged a no-show fee of RMB100.

Walk-in Policy: Please note that members who attend the event without prior reservation will be charged a walk-in fee of RMB50 if spaces are still available.


  • Dr. Shi Bisset (Founding Associate at Shi Bisset and Associates Ltd)

    Dr. Shi Bisset

    Founding Associate at Shi Bisset and Associates Ltd

    An Organisational Development expert with a Global Reputation as a Master Change Agent and Coach.

    Doctorate in organisational psychology and an expert on cross-global issues.

    Developing OD/HR capabilities, especially for M&As.

    Senior Fellow of the world renowned Conference Board – the longest running international think tank on human capital development.

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RMB 150 including snacks and two drinks. Members only.

Member Price RMB 150